Transform Your Startup Team Into Unicorn-Ready Leaders
Your Series A proves the product. Now let's prove your team. Our experienced operators help coach startup leadership teams to align and operate at unicorn scale. Instilling battle-tested frameworks that have you deliver top-quartile performance time and time again.
Trusted by founders worldwide
We've helped teams scale from Series A to IPO
- Unicorns Coached
- 10+
- Client Funding Raised
- $2B+
- Team Performance
- 94%
- Growth Rate
- 3x
Companies reached $1B+ valuation
Total capital raised by portfolio
Average leadership satisfaction score
Average client revenue acceleration
NZXT accelerated their growth by 300% after implementing our strategic frameworks. Read case study
Expert-Led Workshops and Proven Frameworks
Team Coaching for Scaling Tech Startups
Midstage Institute offers structured programs designed to address the unique challenges of scaling tech startups, providing you with actionable strategies and frameworks.
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- Engage in our flagship workshop covering strategic planning, team alignment, and execution frameworks tailored for scaling companies.
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- Learn and apply our proprietary model to organize your startup around four core engines: Innovate, Acquire, Fulfill, and Enable.
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- Participate in structured 90-day sprints with regular check-ins to ensure collective accountability for strategies and learnings.
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- Achieve 100% alignment on top priorities through facilitated exercises and our one-page strategic planning framework.
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The Scaling Challenge
Why Technical Teams Struggle to Scale
At the Series A to B stage, success depends more on leadership than technical excellence. Here's what's holding most teams back:
- Team Dynamics Breaking Under Hypergrowth
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As you scale from 20 to 100+ people, communication breaks down, decision-making slows, and team cohesion fractures.
- Operating Systems Failing to Scale
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The informal processes that worked at seed stage become major bottlenecks, causing missed opportunities and frustrated teams.
- Cultural Dilution During Rapid Hiring
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Fast growth and quick hires threaten to erode your core values and dilute the culture that drove early success.
- Technical Founders Struggling with People Leadership
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The skills that built great products don't translate to building great teams, leading to misalignment and execution gaps.
Our Unique Approach
The Four Engine Model
Our proprietary Four Engine Model helps organize your startup around core functions, ensuring balanced growth and efficient operations.
- Innovate Engine
- Focuses on product development, R&D, and continuous improvement to stay ahead of the market.
- Acquire Engine
- Drives customer acquisition, marketing, and sales to fuel growth and market penetration.
- Fulfill Engine
- Ensures customer satisfaction, retention, and support to maximize lifetime value.
- Enable Engine
- Provides the infrastructure, processes, and resources needed to support all other engines.
Flexible Solutions
Tailored Coaching Programs for Every Stage
Choose the program that best fits your company's current needs and growth objectives. All plans include access to our proprietary tools, frameworks, and expert coaches.
Foundation Team Alignment
Establish a strong foundation for growth with quarterly planning and monthly check-ins.
From $5K /month
- Quarterly planning sessions
- One-page strategic plan
- Basic team alignment exercises
- Monthly progress check-ins
Growth Accelerator
Accelerate your growth with more frequent sessions and personalized coaching.
From $8K /month
- Bi-monthly strategy sessions
- Customized business frameworks
- Executive coaching for founders
- Weekly accountability check-ins
- On-demand coach access
Scale-up Mastery
Comprehensive support for rapidly scaling companies facing complex challenges.
From $13K /month
- Monthly on-site workshops
- Full leadership team coaching
- Tailored scaling frameworks
- Quarterly business model reviews
- Priority 24/7 coach access
- Custom reporting and analytics
Frequently asked questions
- How is Midstage Institute different from other coaching services?
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Midstage Institute specializes in coaching tech startups through their critical growth phases. Our coaches have extensive experience scaling tech companies and provide tailored frameworks, tools, and strategies specific to the challenges of rapid growth in the tech industry.
- What results can I expect from working with Midstage Institute?
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Our clients typically experience improved team alignment, clearer strategic direction, more effective execution, and accelerated growth. Many of our clients have seen revenue growth of 200-300% within the first year of implementing our frameworks and strategies.
- How long does a typical engagement last?
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We recommend a minimum commitment of 3 months to see meaningful results, but many of our clients choose to work with us for 12 months or longer as they navigate different stages of growth. Our programs are flexible and can be adjusted based on your company's evolving needs.
- Is Midstage Institute a good fit for early-stage startups?
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While we can work with companies at various stages, our sweet spot is typically tech startups with 30-150 employees and $3M-$10M in annual recurring revenue. If you're unsure whether we're a good fit, we offer a free consultation to discuss your specific situation and needs.